Real Estate’s GAAP Gap

Thursday, June 26th, 2014

A tale of two industries Public Accounting vs… As I’ve mentioned in many other things I’ve written, I am a Certified Public Accountant. I worked as a CPA for nearly a decade before getting into real estate nearly 23 years ago. In the profession of public accounting, the sheer quantity … Read More »

Communication Breakdown

Tuesday, September 3rd, 2013

I believe that effective communication is crucial. In fact, it’s so important, that, in my 22 years of experience as an agent and broker, I’d say that at least 80% of the “problems” that happen in real estate transactions can all be traced back to the issue of communicating effectively. … Read More »

Fake Buyers Exposed in Vancouver

Friday, February 15th, 2013

In a story that leaves you wondering, “why?,” a Vancouver, BC real estate marketing company – MAC Marketing Solutions – was recently exposed as having two of its employees pose as fictitious “buyers” in a story produced by a television station. Here’s the originally reported story. And here is the … Read More »

Fake Real Estate Review Site Shut Down

Tuesday, February 5th, 2013 –  a website which appears to have been created for the sole purpose of shaking down real estate agents – has been shut down. As reported in RealtyTimes on January 29, 2013: “An investigation by real estate trade association attorneys found evidence the site appeared to be in the … Read More »

Seven VPA™ Leaders Make Inman’s 100 Most Influential List

Tuesday, January 29th, 2013 is proud to announce that seven real estate industry leaders connected to Verified Professionals, LLC were named to Inman News’ “100 Most Influential Real Estate Leaders” list for 2013. Specifically,  VPA™ Board of Advisors Members Chris Nichols (who was also the world’s first VPA™), Sean Carpenter and Jim Duncan … Read More »

Things That Mattered to Us This Week | 3

Friday, November 30th, 2012

Here are the things that mattered to us during the week ended November 30, 2012… Webinar on Real Estate Reviews… Chris Smith, Chief Evangelist at Inman News, recently conducted a webinar on real estate reviews. Again, this topic keeps showing up, week after week. As Chris said in the webinar: … Read More »

Things that Mattered to Us this Week | 2

Friday, November 23rd, 2012

Here are the things that mattered to us during the week ended November 23, 2012… Nichols Named Vice Chair… First, we’d like to give a big “congratulations!” shoutout to Chris Nichols, the world’s first VPA™, who was just named Vice Chair of the National Association of REALTORS® Social Media Advisory … Read More »

As Many as 30% of Online Reviews are Fakes

Tuesday, November 20th, 2012

On October 19, 2012, ABC Nightly News aired a segment about the degree to which people are cheating in online reviews. Here are the key quotes from the segment: “People are always going to try to game the system.” “By some estimates, as many as 30% of online reviews are … Read More »

Things that Mattered to Us this Week | 1

Friday, November 16th, 2012

Here are the things that mattered to us during the week ended November 16, 2012… 1000Watt Consulting, one of the leading think tanks and brand consultancies in the real estate industry, just released a book. The book consists of their “writings about real estate” from 2007 to 2011. Get the … Read More »

After Sale Follow Up

Friday, October 12th, 2012

EXIT Realty’s Jeff Lobb talks about how important it is for agent’s to follow up with their clients after the sale. What Are People Saying About VPA™?

Optimize Your Five

Monday, October 8th, 2012

“Five Best Friends” There’s a saying I’ve heard a few times that goes something like this: “Your income level will be the average of your five best friends’ income levels.” I am NOT suggesting that your life should be “all about the money” – because it shouldn’t be, in my … Read More »

Clearly the Wrong Message

Friday, October 5th, 2012

With slogans like “now is a great time to buy,” David Wyrsch, Jr. says the the real estate industry is clearly delivering the wrong message. We agree! What Are People Saying About VPA™?

Liar, Liar, Priorities on Fire

Monday, October 1st, 2012

I’m a liar…are you? OK, I’ll admit it: the previous line was a little harsh. But, in reality, it’s sort of the truth. What am I talking about? I’m talking about our priorities – or what we say are our priorities – vs our actions. And what that “priority/action” relationship … Read More »

Something vs Nothing

Friday, September 28th, 2012

A topic that always draws a lot of comments (188 the last time this was discussed in the Raise the Bar Facebook Group) is the idea of client communications (emails, postcards, calendars, other collateral marketing, etc.) that are intended to create TOMA (“top of mind awareness”). Things like a “don’t … Read More »

The Power of a Great Slogan

Wednesday, September 26th, 2012

I got up this morning and started my day as I so often do, by checking Facebook, specifically the Raise the Bar in Real Estate Facebook group. There I found a post by Melanie Piche of The BREL Team in Toronto. She wrote about an agent who was not serving … Read More »

Stop Hiding

Wednesday, September 19th, 2012

Jeff Lobb of EXIT Realty has some advice: stop hiding behind technology! While technology IS amazing, at its core, real estate is and will always be a “people” business. What Are People Saying About VPA™?