Losing Business? It Hurts!
Have you ever wondered why it’s sometimes so difficult to understand the behavior of buyers and sellers?
Have you ever been frustrated when people sometimes choose an agent other than you and you know they end up being poorly represented (we’ve actually had clients come back to us and later apologize for not choosing us!)?
Have you ever lost a listing to an agent with weaker credentials, less experience or questionable ethics?
Are You Showing People that You Have the Right Characteristics?
We have a theory on these things, and it is this: perhaps you are simply not showing buyers and sellers that you have the actual, clearly defined characteristics that they really want!
First, let’s look at what people really want in a Real Estate Professional. An Honest, Trustworthy and Reputable Agent who can successfully navigate them through the often-daunting and growing-ever-more-complex process of buying or selling a home.
What People REALLY Look for in an Agent
The most recent National Association of REALTORS® Profile of Home Buyers and Sellers makes this clear. In that study, it shows that the two most important factors in choosing an agent are (1) honesty and trustworthiness, and (2) reputation.
Now stop and consider this: how do you communicate that you ARE these things – honest, trustworthy and reputable – to past and future clients?
Simple: you do that by becoming a Verified Professional Agent™.
We designed the VPA™ Verification to specifically fill a void that we saw in the market.
We designed the VPA™ Verification to empower honest, competent and professional agents like you to win more business.
We Help You PROVE You Have the Right Stuff
The bottom line: when you get Verified, you prove that you have EXACTLY those qualities buyers and seller most want in a real estate professional.
And that allows you to convert opportunities at a higher percentage. And that translates straight to your financial bottom line…
Get Verified. Win more business. Make more money…